First off, don’t worry. This isn’t going to be an article that tells you what you should be doing right now.
(There are plenty of them going around, and I’m not sure they’re doing anyone any good). This is simply a comment on something positive I’ve noticed over the past few weeks. People are connecting more, creating more and collaborating more- and there’s a lot of good coming out of it. It’s no surprise there are lots of things coming out of the creative and arts communities- new radio plays, with scriptwriters, actors, producers and editors coming together to create something productive out of their lockdown boredom; short films being made over Skype or Zoom, and a huge boom in the number of projects being made from home. The “Song requests for the NHS” group I’m part of on Facebook has so far brought together over 3,000 people and has raised more than £4,500 for NHS charities as of today, just by people singing songs that others have requested. Through this, I’ve spoken to so many people I don’t know, worked with them on fun group singing projects, and made some new friends out of it. And it’s the same in a business sense. Over the last few weeks we’ve spoken even more with our clients and friends, whether that’s just checking in with a “how are you doing then?!” message, or helping them out, solving some problems together or simply having a chat. We’ve run 17 virtual learning sessions so far, which have brought people together from as far away as the US and India, and had some really interesting conversations around lots of the very human aspects of business. We’re also in the process of running another couple of sessions on various topics, relevant right now, specifically for clients and their communities. On top of this, we’re very excited to be part of a new series of webinars with some of our long-standing friends and collaborators, helping people through this interesting period of great change with some fun content. Perhaps none of this would have happened if we weren’t trying to make the best of the circumstances in which we all find ourselves. Regardless, wherever you are, this seems like the perfect time to come together (virtually, and socially distant, of course). Connect, create and collaborate. It seems like it might just be the “new normal”… Well done everybody. Keep going. Keep being awesome.
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November 2022
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